Marketing in this day and age is much different than it was just 10 years ago. Back then people responded to marketing tactics that they no longer do today. For example in email marketing, emails are quickly send to the spam or trash box if they are not something recognizable. Back in the day some people made a killing with spamming emails because it simply worked. Today, people are much more savvy.
Marketing is About Building Trust
In order to market a product or service successfully nowadays, you must build trust with your audience. It’s no wonder remarketing is so popular now. People need to see your brand at least 7 times before they make a purchase. Capturing them at first glance and trying to make a sale right away can sometimes work, but today you need to build up trust and rapport.
If you’re new at this game and you want to take advantage of all the money people are making online, you’ll need to educate yourself first. You can’t take a course in college and expect to make serious money like many of the guru’s out there because marketing online changes so much and what works today, may not necessarily work tomorrow.
Focus on One Thing
What you’ll need is a good course from an experienced marketer than can hold your hand and walk you through the entire process. What you’ll need to do is determine if you want to either do affiliate marketing, e-commerce, Amazon or some other type of online marketing first. Don’t do more than one thing at a time. It’s important to just focus on one thing. Many marketers try to put their hands in other baskets and end up getting burned out and lose focus. Don’t let that happen to you.
Get a Good Review
The next step is to determine if the course you want to buy is decent or not. You can look up the course on Drews review to see if it’s worth buying or not. Having a course review is essential as you’ll be able to see inside the product and get a bonus or two as well if you decide to buy.
With so much material out there today, it’s a good idea to check out reviews on just about any course. Unfortunately there’s a lot of bad products out there so thankfully reviewers will call them out, saving you a lot of time and money in the process.
Once you have discovered the type of business you want to get into, you’ll need to put in a lot of time to get it going. Expect ups and downs but don’t let that detract from your desire to succeed. It’s important to lock down a good foundation first, and that’s why you need to make sure any course you buy is worth the claims that it makes.